Welcome the website of the Who's Magic Box.  The Magic Box was produced to fulfill the requirements for IE497I or IME inc. as most people know it.  IME inc. is a joint venture between the Industrial Engineering department and the Smeal College of Business.  Presented as a two semester class, IME inc. illustrates the process of product design from the early stages of brainstorming and prototyping to the final stages of mass-production and marketing.  This site is dedicated to the design, prototyping, and production of the Magic Box.