Sustainable Energy Marketplace and Societal Readiness

Additional Information:

BIOGRAPHY    

Dr. Nonna Sorokina holds a PhD in Finance and Applied Statistics, an MBA, concentrated in Finance, and an undergraduate degree, focused on Finance and Banking.  Prior to joining Penn State University, Dr. Sorokina held academic appointments at Temple University, TCNJ, Wake Forest University, and Kent State University.  Dr. Sorokina’s research agenda incorporates a multitude of finance and quantitative topics, including capital structure, financial regulation, financial crises, derivatives, and market liquidity; robust regressions, change point analysis, forecasting models, variable selection, Bayesian statistics, simulation analysis and applications of ML/AI in finance studies.  Dr. Sorokina is also an accomplished financial industry professional with a 20+ year-long career in the sector.

ABSTRACT

This paper presents a green energy investment model that explores the relationship between societal acceptance, financial returns, and investment decisions.  It focuses on the impact of the Fukushima disaster on public perception and policy.  The model shows how societal acceptance influence investment flows, risk, and profitability in green energy.  Empirical data validates that public opinion significantly affects returns and job creation in the energy sector.  The study emphasizes aligning investment strategies with societal values, particularly after major events.  The findings provide insights for policymakers and investors in sustainable energy transition.